{"id":540,"date":"2024-11-24T17:21:07","date_gmt":"2024-11-24T17:21:07","guid":{"rendered":"https:\/\/smn.rs\/?page_id=540"},"modified":"2025-01-08T11:00:26","modified_gmt":"2025-01-08T11:00:26","slug":"programmatic-adops","status":"publish","type":"page","link":"https:\/\/smn.rs\/sr\/programmatic-adops\/","title":{"rendered":"Programmatic & AdOps"},"content":{"rendered":"
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Programmatic<\/strong> & AdOps<\/strong><\/h1>\n<\/div>\r\n
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Programmatic & Yield<\/h2>\r\n

Comprehensive Google Ad Exchange Management \u2013 with a focus as precise as your own.<\/p>\n

Enhance your strategy with Header Bidding and Open Bidding. Our established demand partnerships and advanced yield technologies are designed to help boost your revenue, safeguarding your direct sales and ad quality while keeping user experience a top priority. At SMN, we offer publishers full-service yield optimization, powered by an expert team skilled in a range of programmatic channels, including RTB, Private Marketplaces, and Programmatic Direct.<\/p>\n

We analyse and optimize your entire ad inventory, managing each impression to unlock its highest revenue potential.<\/p>\n<\/div>\r\n <\/div>\r\n <\/div>\r\n

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Ad Operations<\/h2>\r\n

We are a joyful, fun to work with, group of people specialized in providing Ad Operations and Trafficking Services for publishers, agencies, and ad networks. From managing inventory to handling billing reports and everything in between, our team ensures that every ad impression performs to its full potential.<\/p>\n

Discover how our years of expertise can streamline your ad operations. Whether you need ongoing or short-term support, full ad ops management, or assistance with specific tasks, we\u2019re here to make your ad operations run smoothly. Get in touch and leave the hassle of IO execution behind.<\/p>\n<\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n \r\n\n\n\r\n

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\u0160ta nudimo:<\/strong><\/h2>\n <\/div>\r\n
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Full stack AdOps & Programmatic re\u0161enje<\/h3>\r\n <\/div>\r\n <\/div>\r\n
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Konsultacije u vezi sa automatskom kupovinom i prodajom medijskog prostora<\/h3>\r\n <\/div>\r\n <\/div>\r\n
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Prilago\u0111eno In-house AdTech re\u0161enje (GPT, HB, wrapper, Amazon TAM, MCM, AdX)<\/h3>\r\n
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  • \r\n Potpuna transparentnost <\/li>\r\n
  • \r\n Odli\u010dan kvalitet oglasa <\/li>\r\n
  • \r\n HB sa klijentske i serverske strane <\/li>\r\n
  • \r\n Bolji raspored oglasa (za bolji UX, viewability, prihode) i banner blindness <\/li>\r\n
  • \r\n Bez negativnih uticaja na rad sajta <\/li>\r\n
  • \r\n 30 + SSP partnera + Razmena sadr\u017eaja <\/li>\r\n
  • \r\n Smart Ad Refresh (kako bismo pove\u0107ali inventar i za\u0161titili direktne kampanje) <\/li>\r\n
  • \r\n Monetizacija blokiranih reklama <\/li>\r\n
  • \r\n Lazy Loading (za bolji viewability) <\/li>\r\n
  • \r\n Granularna optimizacija nivoa cena <\/li>\r\n
  • \r\n Optimizacija prihoda (na dnevnom nivou) <\/li>\r\n <\/ul>\r\n <\/div>\r\n <\/div>\r\n
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    Orijentacija ka detaljima i posve\u0107enost poslu<\/h3>\r\n <\/div>\r\n <\/div>\r\n
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    Konkurentni modeli cena<\/h3>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n
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    Najve\u0107i mediji veruju<\/strong> na\u0161em timu<\/h2>\n <\/div>\r\n
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    Sa svojih vi\u0161e od 200 portala<\/strong><\/h2>\n <\/div>\r\n
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    \u0160ta na\u0161i partneri<\/strong> ka\u017eu o nama?<\/h2>\n <\/div>\r\n
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    U saradnji sa SMN timom, uspeli smo da pove\u0107amo prihode od programmatic ogla\u0161avanja za vi\u0161e od 40% u veoma kratkom vremenskom periodu. Nakon toga, implementacijom njihove skripte (Header Bidding Wrapper), uspeli smo da pove\u0107amo prihode za dodatnih 30%! Sve preporuke sa na\u0161e strane!<\/p>\n <\/div>\n

    \n Andrijana Ne\u0161i\u0107, Glavni i odgovorni urednik, Novosti <\/p>\n \n \n \n <\/g>\n \n \n \n \n \n \n \n \n \n \n <\/filter>\n \n \n \n <\/lineargradient>\n <\/defs>\n <\/svg>\n \n \n \n <\/g>\n \n \n \n \n \n \n \n \n \n \n <\/filter>\n \n \n \n <\/lineargradient>\n <\/defs>\n <\/svg>\n<\/article>\n\n\n\n <\/div>\r\n

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    Saradnja sa SMN-om je brza, ta\u010dna i donosi zna\u010dajne rezultate, \u0161to je najva\u017enije. Radujemo se zajedni\u010dkom rastu u narednom periodu!<\/p>\n <\/div>\n

    \n Ivana Milenkovi\u0107, Marketing Menad\u017eer, Alo <\/p>\n \n \n \n <\/g>\n \n \n \n \n \n \n \n \n \n \n <\/filter>\n \n \n \n <\/lineargradient>\n <\/defs>\n <\/svg>\n \n \n \n <\/g>\n \n \n \n \n \n \n \n \n \n \n <\/filter>\n \n \n \n <\/lineargradient>\n <\/defs>\n <\/svg>\n<\/article>\n\n\n\n <\/div>\r\n <\/div>\r\n

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